The market leader in providing the most advanced business solutions, PLDT SME Nation brings to the Queen City of the South its vision of turning small and medium enterprises into fellow industry giants.

PLDT Smart SME Nation’s VP and Head Mitch Locsin welcomes the business owners and executives, budding entrepreneurs, and the media, who attended the Cebu Leg of PLDT SME Nation’s MAKE IT BIG BigTalks held at Marco Polo Plaza Cebu.

Poised as an industry leader which strongly believes in its responsibility towards nation building, PLDT SME Nation through their new campaign entitled Make it BIG continues to further strengthen its mission to empower and enable the Philippines’ micro, small and medium entrepreneurs. PLDT SME Nation kicked off the second leg for its BIG Talks Conference series in Cebu at the Marco Polo Plaza last July 28. The highlight of the conference was a forum led by a stellar line-up of business ambassadors from Penshoppe’s Bernie Liu as the keynote speaker, followed by a panel discussion on ‘Going Global’ joined by fellow industry giants, Justin Uy of Profood International Corporation and Joe Magsaysay of Potato Corner.

Mr. Bernie Liu, Golden ABC CEO — the keynote speaker of PLDT SME Nation’s MAKE IT BIG BigTalks addressing the audience in the Cebu Leg of PLDT SME Nation’s campaign

During the one-day-only event, SME Nation strengthened its advocacy to Cebu with a panel discussion on ‘Inclusive Growth’ with those whose businesses of humble beginnings turned into successes, sharing their own journeys of making it big as leaders in their industries — Joseph Calata of Calata Corporation, Kim Lao of Kimstore, Rudy and Rosiell de Leon of Bianca’s Ice Candy, Jacque Gutierrez and Risa Trillo of Happy Skin, Carlo Calimon of Mobkard, and Tina Sambalido of Renegade Folk.


This nationwide effort empowers budding entrepreneurs by helping them achieve their full potential, with useful tips from some of the biggest success stories in Philippine business.

“99.6% of thePhilippines enterprise population is made up of either micro, small or medium enterprises and we at PLDT SME Nation believe it to be our mandate, our social responsibility, to help these businesses to continuous and inclusive growth and development. Beyond Greater Metro Manila, we want to go out and take this all across the Philippines and Cebu is one of our most important stops” said PLDT Smart SME Nation’s VP and Head Mitch Locsin. ” We wish to have the “make it big” in their respective industries, and prepare them to go global in the near future.”

Make it BIG speaks to the dreams and aspirations of the Filipino Entrepreneur, motivating them to aspire for success as they venture into the world of business.

“The BIG Talks series was kicked off in Manila last month. It was the first step in a greater plan to provide MSMEs with knowledge and resources enabling them to make it big — this plan continued here in Cebu and will continue in many other forms but always with the same objective,” added Locsin. ” We look forward to bringing the BIG Talks series to key cities in the Philippines to continuously fuel the Filipino entrepreneur through cutting edge solutions that solve real-life problems and business needs.”

To know more about PLDT SME Nation’s ‘Make It Big’ campaign, its activities and what’s it has in store for the nation’s MSMEs (Micro, Small and Medium Enterprises), please visit and like their Official Facebook page